On Friday, Extreme Tech reported that “Someone Found Essential’s Super-Skinny Canceled Android Phone on eBay”, and it reminded me of a conversation we had just had on the most recent episode of the Basement Radio Arcade Podcast. We were discussing market consolidation, and the difficulties in the notion of taking mainstream gaming…FPS’s, RTS’, JRPGs….and moving them big-time to phones and tablets or mobile devices in general. I mentioned, having been a smartphone and tablet reviewer for some number of years, how much the market had consolidated since the mid-2000-teens. Essential is one of those competitors that has gone by the wayside. I had an Essential Phone, the PH-1. It’s still around here I am pretty sure in the old smartphone box. Yeah, it was actually, interestingly enough, right on top.
It was such a great phone and represented an apex of time for the Android faithful. It was the time when the market allowed for the mid-priced flagship. A time that has since faded into nothing but memory, partially fueled by Google dropping the Nexus program and moving its own first-party phone up-market. It was a time when you could score a $500 phone with the latest specs…the latest Qualcomm SnapDragon flagship chip. Better RAM amounts than the stingy big corpos would give you with their carrier-branded and aligned phones. You might not get all of the software bells and whistles. The camera might not be the best at launch, because, ya know, those phones didn’t have to compete head-to-head with the iPhone and latest Samsung Galaxy.

The Essential was just such as phone. Circa 2017, the phone provided 128GB of RAM with no microSD card slot, a 5.71″ screen at 1312 X 2560 pixels, a 13MP 4K camera, and 4GB of RAM along with the Snapdragon 835 processor. Its 3040 mAh battery provided just north of 8 hours of battery life.
It was one of the first mainstream dual-antennae phones in the US, able to run on both AT&T and T-Mobile (GSM networks), as well as Sprint and Verizon (CDMA networks). The screen resolution and size combined for a 504ppi pixel density plastered on its IPS LCD screen. It already had a USB-C port for charging. And its fingerprint reader was located on the central backplane axis, about 1/4 of the way down the phone from the top edge.
The phone in many ways was ahead of its time, and launched at a price of $699 in the US off-contract. But that price was quickly discounted to $499 and could easily be found wide and often discounted even further. It was an amazing time when an Android user could afford to just buy a phone at full price rather than have it subsidized through the carrier. It’s sad day today when in the US we pretty much only have the iPhone and a few Galaxy variants to choose from. I fondly remember the HTC, Windows Phones, Blackberry, LG, Nokia, Motorola, Palm Treo 650 and Pre handsets…yes, I know those are a mix of manufacturers and OS’s. But even within Android, we have seen a drop-off in the availability of Asus flagship phones, Sony Xperia, ZTE, Huawei, and so forth. But the point remains that we used to have a bevy of choices in the US and the carriers have slowly squeezed that freedom out of the market. It used to be fun to be a phone reviewer. But these days it is quite honestly boring AF.
OK. Not all of it can be entirely attributed to the carriers. Some of it was natural market attrition. Some of it has been the enforcement of regulatory policies by government, backed by the allusion to threats to their national security. Some of it was Andy Rubin and Essential themselves.

But there is no question that the carriers and imperialist capitalism played their part in it. And unlike the Europeans and other peoples of the world, our carriers and our tariff regime do not support us getting a hold of Honor, Oppo, Poco, and Xiaomi phones.
There’s little for me to do other than lament this heyday as a time gone past. It was great. It was exciting. It was interesting. It allowed for a subject that could be dove into deep for the technically curious. Now it is not much more interesting than the next Lego set. It’s sad. And proof that consolidation does stifle innovation. Let’s hope this time comes back. And let’s hope we don’t allow it to happen in other spaces, such as video games.





